7 VR Statistics that you NEED to Know!
Adopting virtual reality across companies, governments, and the general consumer has been widespread. Also, it continues to grow as its potential is realized with every new development. But to measure…
How is XR Tech Benefiting Businesses?
Although extended reality technologies are more often associated with pleasure and pastimes (VR gaming, AR face filters in apps, etc.), they are having an effect not only in our personal…
The History of Virtual Reality
The history of VR stretches back further than most people think. While Charles Wheatstone's definition of stereopsis and binocular vision were the first steps in understanding how the human brain…
Extended Reality Defenition
Extended Reality (XR) is a term we increasingly see in the tech world. It is an umbrella term for computer-generated environments that either merges physical and virtual worlds or create…
AR and MR are considered immersive technologies. AR would be closer to reality on that scale, and MR would be closer to virtual reality.
AR vs. MR: What’s The Difference?
Augmented Reality (AR) and mixed Reality (MR) are considered immersive technologies and are often characterized as the same thing, but they’re not. Mixed Reality is seen as an augmented reality…
Why Tourism is Benefitting from VR Marketing
Virtual reality is a handy marketing tool. It allows marketers to maximize technological opportunities to increase engagement and build relationships. Marketing through VR gives businesses the power to approach their…
What are the Business Benefits of Mixed Reality?
While the mixed reality is less popular or well-known than virtual and augmented, the benefits it may provide are as significant. MR technology is most recognized for its entertainment potential…
What are the Key Features of Mixed Reality?
As the world begins to develop at an increasing pace, new technology takes the world by storm every few years and promises to revolutionize our way of living. So it…
Reality Defining: AR, VR, MR, and Their Applications
Augmented Reality (AR), Virtual Reality (VR), and Mixed Reality (MR) represent both a disruption and an opportunity for creators. Using these technologies, you can transform 2D designs into interactive, immersive…
AR & VR: The Future of Fashion
Intelligent use of technology is the best way to get ahead in the competitive fashion retail world. Technological innovations are helping retailers and brands understand their customers better. Give them…
The Importance of Augmented Reality in Education
Education has significantly benefited from technological advancements. Over the last few decades, access to information and technology has become more widespread. However, the quality of the advancements has not always…
How to Create an Augmented Reality Shopping Experience
By now, we have all realized that AR is the future of e-commerce. Brands and retailers wanting to connect with their consumers and offer the best online shopping experience must utilize…
