ARize is the leading specialist in 3D, AR, and VR experiences. It aims to transport sports enthusiasts into a new world through its ground-breaking technology. They will be creating unique, stand-alone sports-based metaverses with a difference. People can take part with nothing more than just a handheld device.
This development is the latest in a series of novel experiences created by ARize. Including partnerships with leading names in the fashion and art world. We are using AR to bring exclusive creations to life.
AR in the sporting world
Throughout the last few months, ARize has brought in several key people with an intimate knowledge of the sporting world, an in-depth understanding of their cultures and digital community strategies, and experts in gaming and iGaming.
There are numerous benefits to developing and employing these sports metaverses, including increasing fan engagement, enhancing their experiences through AR and 3D tech, and giving them a brand-new way to interact with the club and sport they love.
This venture will also allow clubs to increase their fanbase, reaching new areas and newer generations of fans while supplementing revenue into the club and its sport through game-day experiences, virtual merchandise, NFT creations, sales, and much more.
Some Insight on Club Issues
ARize COO & CMO Thomas Mahoney gave us some insight on club issues:
“As a company, we are always looking to disrupt traditional spaces and bring them forward into the new landscape, and this is the perfect example.
We see a lot of football clubs, in particular, spending money, directly and indirectly, to achieve a massive number of followers on their social networks but then failing to convert a decent amount of that audience into becoming genuinely active members of the fanbase. They often lack innovative ideas to engage the club’s existing and potential fans.
Fans invest most of their time and money in the club only when there is a feel-good factor, AKA ‘success.’ We will revert the mechanics of this challenge where engagement and loyalty do not always depend on the club’s and team’s performance.”
Entice Long-Term Club Supporters
Adam Azzopardi, CPO for the company, also shared his thoughts on the project:
“At ARize, we pride ourselves in working with projects that aim to create sustainable products that their users can enjoy for years.
Combining this element with the sporting world will allow clubs to create Metaverses and NFTs with a strategic roadmap. Exciting features and powerful utility that will entice long-term club supporters rather than fans who jump from one team to another.”
